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Vesna

Premium New TemplatesMotion dark tone fashioneyewearbeauty

A fashion brand site with a colder kind of beauty - cinematic winter footage behind a massive custom logotype, editorial metadata pinned to the corners, and a scroll that reveals the collection like a film title sequence. Post-Soviet winter mood, couture confidence.

What is included: the full-bleed video hero with oversized display type blended over the footage, corner-pinned nav and campaign metadata, the “scroll to reveal” transition into the lookbook grid, cold color grading rules, and typography guidance for making one word carry the whole brand.

Customize it: brand name, campaign line and footage. The prompt covers choosing a display face with enough character to sit at viewport scale.

The prompt
Build a fashion brand landing page called "Vesna" - a colder kind of beauty. Think post-Soviet winter: panel buildings, ...

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How to use it

  1. Copy the prompt and paste it into Claude, Cursor or any AI coding tool - current models give the best results.
  2. Replace the marked tokens (colors, copy, media file names) before you run it.
  3. Run it, open the result in a browser, then iterate in small steps - one change per message.

Customize it

  1. Palette and type live in the token block at the top of the prompt - change those first, nothing else.
  2. Keep the motion values as written on the first pass; tune them only after you have seen the default.
  3. Swap media last, matching the aspect ratios the prompt names.
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Want it built for you?
Hire Aalto.

These prompts come out of real client work. If you would rather have the team behind them design and build your site - animation-first, custom-coded, no templates - the studio takes a small number of projects per quarter.

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